The Build vs Buy Challenge -- ADTmag

The Build vs Buy Challenge

To Build or Not to Build, That is the Question. But What’s the Answer?

Data quality is important to your business – to every business. For things like, operational efficiency, analytics that mean something, and nurturing good customer relationships.

But the question arises, should you buy an out-of-the-box solution, or build it yourself? Before you answer, read our paper. There might be a better way – a hybrid way. Curious?

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