TDWI Survey Methodology

TDWI contacted data warehousing and business intelligence professionals in its database and 101communications’ database. (TDWI is a business unit of 101communications.) Of the 496 respondents, 473 were qualified to complete the survey.

A majority of the qualified survey respondents (56 percent) are corporate IT professionals. The remainder are independent consultants (30 percent) and business sponsors/users (14 percent). Most of the qualified respondents (60 percent) work in corporate IT or with corporate IT if they are consultants. The remaining were split between divisional IT (21 percent), departmental IT (14 percent), and other (6 percent).

More than one-quarter of respondents (27 percent) work at companies with revenue less than $100 million. Almost one-third (30 percent) work at companies with between $100 million and $1 billion in revenue. And almost one-third (31 percent) work at companies with more than $1 billion in revenues. Most respondents are based in the U.S. and work in a range of industries, the largest of which are the consulting and financial services industries.

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