The concept of unified communications -- the bundling of telephony, e-mail, instant messaging and video conferencing -- isn’t new. But channel partners are finding that a confluence of challenges currently roiling the global economy is making UC more compelling today than ever before.
Among those factors: The doubling of oil prices is making travel more costly and complicated. The wobbling U.S. economy and tight credit markets are making Voice over Internet Protocol (VoIP) telephony more attractive to companies seeking to cut the expense of regular phone charges and international calls. And there's a new generation of employees who consider instant messaging (IM) and text messaging natural forms of communication, which, in turn, is increasing the need for companies to bring the scattered forms of IM under one coordinated, secure system. Even traditionally price-sensitive small and midsize businesses are starting to show interest in UC as costs decrease.
Download this special report to find out what types of sales approaches successful partners are using right now to close more deals.
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